Crowdfunding filling in some gaps for early stage Ag-Biotech Businesses

Crowdfunding filling in some gaps for early stage Ag-Biotech Businesses as they address one of the most crucial challenges of our generation   Global food security is recognised as one of the  most crucial challenges of our generation. Today it is estimated that around one billion people are chronically hungry and an additional two billion

Unique Australian Crowdfunding Campaigns

Unique Australian Crowdfunding Campaigns   As part of our aim to provide the very best service to all old, new and current partners we want to share with you some of our most unique crowdfunding campaigns over the years. As well as some interesting information as to the journey, we hope this will show that

The Real Crowdfunding Secrets Nobody Wants to Tell You About

Crowdfunding Secrets As with anything in life, if you want to build a successful crowdfunding campaign in Australia, an idea is not enough. Whilst the idea initiates the process, you need time, effort, finance and of course a little bit of help. People know about crowdfunding campaigns in Australia, and can probably tell you about

Can Co-ops, a new Co-op Incubator and Crowdfunding help Australia reach its Renewable targets?    

Can Co-ops, a new Co-op Incubator and Crowdfunding help Australia reach its Renewable targets? Sometimes the least likely alliances turnout to be the most powerful and necessary ones. We take a look at how co-ops, a new co-op incubator and crowdfunding experts can team up to support the launch of community energy projects making it

How to Create an Awesome Crowdfunding Video Without Breaking the Bank

How to Create an Awesome Crowdfunding Video Without Breaking the Bank It’s hard to overstate the importance of an appealing video to carry out a successful crowdfunding campaign. Projects are 60% more likely to succeed and raise three times more money  when they have a pitch video, and, not surprisingly, every ReadyFundGo campaigner who has hit

Crowdfunding Success for Female Entrepreneurs

    Women in Crowdfunding: Outperformance, Challenges, and Tips   Who said crowdfunding was a boys-only club?   On the contrary, a report published by PwC and The Crowdfunding Centre shows evidence of  women being better at seed crowdfunding than their male counterparts.   Based on two years of data from nine leading crowdfunding platforms

Crowdfunding in Australia – the first 4 months of equity crowdfunding

Crowdfunding in Australia   Equity crowdfunding started in Australia in January this year for public unlisted companies. It is early days but we are pleased to report that in this short period there have been two significant successful raises that a worthy of global note.   One of the first campaigns off the block was

Crowdfunding News: Australia crowdfunds the world’s first IBO!!

Australia crowdfunds the world’s first IBO !!  Forget crowdfunding ICOs … the world’s first IBO launches today on ReadyFundGo …. Sick of being bamboozled by Blockchain and ICOs? For many the terms ICO, crypto currency, bitcoin and blockchain cause a momentary brain fade and glazed look. Some may nod and agree with what is being

Crowdfunding Promotion – The Secret to Catapulting your Campaign

Crowdfunding Promotion The Secret to getting local Media Coverage to catapult your campaign   If you have been reading the ReadyFundGo crowdfunding campaign guide you will have seen the importance of a good start to your crowdfunding campaign.   In the Guidebook we talk about personal contact – meetings and phone calls to get your

Crowdfunding Campaign Strategy: Taking a new product to market

Crowdfunding Agency Services   Crowdfunding Campaign Strategy: Taking a new product to market                      Get help from experts in the field of Crowdfunding                                      Why you need our help?    

Crowdfunding: Funded in 5 Days and What it Means for the Future of Work

  Crowdfunding: How To Be Funded in 5 Days and What It Means For The Future of Work In partnership with Australia’s crowdfunding platform, ReadyFundGo, the Mitta Mitta Brewing Co, a family run business which started over a phone call between mates in Victoria, recently ran their first crowdfunding campaign. The campaign, went live on

Crowdfunding and Ideation – 3 Synergies all innovators must know about

Crowdfunding and Ideation –  3 synergies all innovators  must know about  Ideation and execution are two core elements of innovative projects. The former is about finding new approaches to solving business and social problems, whereas the latter is fundamental to make ideas come true and deliver on their promised benefits.   For several years already,

Crowdfunding in Australia: Some Legal Considerations – Getting Your Ducks in a Row

Crowdfunding in Australia: Some  Legal Considerations – Getting Your Ducks in a Row “If I create a crowdfunding campaign, how can I stop someone stealing my idea?”. “What can I do to protect my idea from a legal perspective?” “Should I register a company before or after launching my crowdfunding campaign, if at all?” “Is

Equity Crowdfunding in Australia catches a wave

Earlier last year, we spoke about equity crowdfunding finally becoming legal in Australia and allowing founders to receive funds by offering a stake in their ventures.  Now looking at where things stand in 2018, we’re delighted to say that January has brought the issuing of seven licences by the corporate regulator ASIC (Australian Securities and

Crowdfunding Success: The Rise of Australian Craft Brewers

Crowdfunding Success: The Rise of Australian Craft Brewers The more than tenfold increase of independent brewing companies in Australia, from around 30 in 2006 to close to 400 today, is telling us one thing: Aussies enjoy their craft beers and the experiences around them – from the conversations in the pub, to the local tasting

Why crowdfunding is a great option when the bank says “No”

Reward-based crowdfunding is the starting point of some of the coolest projects. In fact, if you are living in Brisbane and your dream is practising extreme sports all year long, you may have heard about the Urban Xtreme ReadyFundGo campaign. That’s how Lindsay and her team successfully managed to find their first customers and raise

Crowdfunding your dream start-up

Crowdfunding with a Passion So, you’ve got an idea. Perhaps it’s a really good idea … Well, who knows? Quite possibly you’ve had such a brilliant brainwave that it will turn the world upside down! All you need now is some warm soft cash to somehow pull your idea out of your own personal dreamtime

3 Essential Lessons from a Successful $1.6m Crowdfunding Campaign

    Few people in the world can claim they have run a $1m crowdfunding campaign. In fact, less than 0.2% of all successfully funded projects on Kickstarter.com reached that threshold.     So, if you are an innovator or company founder willing to go big, you probably can’t help wondering: what do I need

Adapting your crowdfunding campaign with feedback from your crowd

You’ve probably noticed how crowdfunding is growing in popularity not only in Australia but all over the world. It has become a viable alternative for innovators and company founders to fund all kinds of ideas. At ReadyFundGo we currently hosting a campaign titled The Largest Electric Guitar Ensemble, an ambitious attempt to put together 500

Crowdfunding to test the Minimum Viable Product (MVP)

Founders face many challenges as they aim to create a product or service that tackles market needs better than existing alternatives. They don’t possess the deep pockets of established firms. They lack reputation or brand equity when they speak to customers. Their agenda is split between multiple activities including product development, marketing, public relations and

Large Corporates Turn to Crowdfunding to Facilitate Innovation

Crowdfunding is starting to become a strategic tool for large corporate enterprises.   Innovation in large enterprises has always been a tricky path to set and follow.   Senior leadership teams walk on eggshells in the process. They must invest in the right technologies while making sure they do not jeopardise the sales of existing

15 Ways to Grow Your Email List for Your Crowdfunding Campaign

Crowdfunding tips: Build support via email You have your idea for your new business start-up, community project or venture and have decided that crowdfunding is way to go, but have you investigated crowdfunding tips on how to use email to gain support? You know that you need a video, some cool images, a compelling story

UK companies use crowdfunding to test the Australian market after Brexit

Using crowdfunding to test the market in Australia following Brexit  For many UK businesses looking to grow, expansion overseas is often the obvious next step. Whilst in the past Europe may have been seen as the place to explore, following Brexit many companies are looking further afield. It is clear to see why Australia is