Startups

Crowdfunding for your App: the 5 Best Rewards

Crowdfunding for your App: the 5 Best Rewards   Crowdfunding is a great mechanism to get your projects and startup businesses off the ground. And it’s easy to see why more entrepreneurs are turning to crowdfunding: it’s more convenient to launch compared to traditional business financing options, it can capture a niche market, and developers can

Can Crowdfunding Help Your Australian Small Business?

  Crowdfunding for Australians Crowdfunding has become a viable solution for many start-ups in turning their aspirations into reality. It combines the useful features of crowdsourcing and microfinancing, uniting aspiring entrepreneurs with funders who are willing to pledge resources to projects that they want to support. Because of its simple and collaborative approach to investment,

Why Tasmania is Ripe for Crowdfunding Success

Why Tasmania Is Ripe for Entrepreneurial and Crowdfunding Success   What comes to mind when one thinks of Tasmania? A paradise isolated from the strain of everyday life? Yes. An island famous for its wine and internationally-acclaimed gourmet food? Also true. And of course, it is the home of native wildlife that captures the imagination.

Crowdfunding in Queensland

 Crowdfunding in Queensland: Where Success Seems Inevitable Crowdfunding in Queensland: Where Success Seems Inevitable  Are you part of a new venture seeking to get off the ground? Welcome to Queensland! It’s an excellent place for entrepreneurs and crowdfunding campaigners who want to benefit from an exceptional community that is both open to new ideas and

Crowdfunding helping start-ups and scale-up businesses

Pretty soon, and if you’re lucky enough to be able to afford Qantas first class or business class travel on their international flights, you can bite into a gluten free Amaretti biscuit made by the Nutty Baker. Thanks to a financial ‘leg up’ from crowd funding that the Nutty Baker initiated on ReadyFundGo, Nina Siljanovic

Crowdfunding in Australia – the first 4 months of equity crowdfunding

Crowdfunding in Australia   Equity crowdfunding started in Australia in January this year for public unlisted companies. It is early days but we are pleased to report that in this short period there have been two significant successful raises that a worthy of global note.   One of the first campaigns off the block was

Crowdfunding and Ideation – 3 Synergies all innovators must know about

Crowdfunding and Ideation –  3 synergies all innovators  must know about  Ideation and execution are two core elements of innovative projects. The former is about finding new approaches to solving business and social problems, whereas the latter is fundamental to make ideas come true and deliver on their promised benefits.   For several years already,

Equity Crowdfunding in Australia catches a wave

Earlier last year, we spoke about equity crowdfunding finally becoming legal in Australia and allowing founders to receive funds by offering a stake in their ventures.  Now looking at where things stand in 2018, we’re delighted to say that January has brought the issuing of seven licences by the corporate regulator ASIC (Australian Securities and

Crowdfunding Success: The Rise of Australian Craft Brewers

Crowdfunding Success: The Rise of Australian Craft Brewers The more than tenfold increase of independent brewing companies in Australia, from around 30 in 2006 to close to 400 today, is telling us one thing: Aussies enjoy their craft beers and the experiences around them – from the conversations in the pub, to the local tasting

Crowdfunding your dream start-up

Crowdfunding with a Passion So, you’ve got an idea. Perhaps it’s a really good idea … Well, who knows? Quite possibly you’ve had such a brilliant brainwave that it will turn the world upside down! All you need now is some warm soft cash to somehow pull your idea out of your own personal dreamtime

3 Essential Lessons from a Successful $1.6m Crowdfunding Campaign

    Few people in the world can claim they have run a $1m crowdfunding campaign. In fact, less than 0.2% of all successfully funded projects on Kickstarter.com reached that threshold.     So, if you are an innovator or company founder willing to go big, you probably can’t help wondering: what do I need

Crowdfunding to test the Minimum Viable Product (MVP)

Founders face many challenges as they aim to create a product or service that tackles market needs better than existing alternatives. They don’t possess the deep pockets of established firms. They lack reputation or brand equity when they speak to customers. Their agenda is split between multiple activities including product development, marketing, public relations and

Crowdfunding Campaign Checklist: Pre-Launch

  We understand that launching a crowdfunding campaign can be a daunting task even to the experienced, so here at ReadyFundGo we’ve rounded up this checklist to help you prepare for a successful campaign. Create Your Crowd Craft Your Story Create Your Stripe Account Plan and Create Your Video Set Your Funding Goal Choose Your

The most important marketing tool for your crowdfunding campaign

What is your most important crowdfunding marketing tool?  If you are serious about your crowdfunding campaign it is no longer enough to use text and some nice images to engage your audience. Today you need a video. It’s a fact that people no longer want to read online, they expect to watch a video. Once

Equity Crowdfunding is back on the agenda in Australia

Equity Crowdfunding is back …. On 24 November 2016 the Australian government introduced a new bill to put Equity Crowdfunding back on the agenda. Equity Crowdfunding enables companies to raise funds through selling shares to a large range of investors through an online portal. Back in October 2015, the then new Turnbull Government ear-marked the