Branding

Free tools for designing & promoting your crowdfunding campaign

Free DESIGN TOOLS we love… If you are creating a crowdfunding campaign, or are simply looking to improve what you are doing online or in social media, you’ll want to check out these awesome resources for building great visual content. They are free, easy to use and inspiring! We’ve included these tools because designing a

Facebook For Small Business

5 Key Tips Small businesses need to be actively marketing on Facebook. That’s the long and the short of it. Clients often ask – slightly wary tone in their voice – if they need to be on Facebook. My answer usually boils down to this: Facebook has 1.9billion users. Your customers are there – and

MARKETING 101

  It’s never too late to start! Recently a friend had been complaining about business and how much it had changed.  He has run his business for over 20 years and never had any problem but now things are harder and he doesn’t understand why.  I explained that times have changed and you have to

Why websites still matter in the age of crowdfunding

[vc_row][vc_column][vc_column_text] [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][vc_column_text]Crowdfunding is still very much an industry in its infancy with many unanswered questions. However there are many lessons that can be learned from the years of data available to us in the small to medium business market. This post aims to highlight the importance of having a effective online presence for your

#BeSeenIn2015

INTRODUCTION:   According to eMarketer over $11 billion was spent in Australia on Advertising last year (2014). Incredibly over 50% of that was spent on Digital Channels. In 2015 this growth shows no sign of slowing with spend predicted to increase by a further 10%.Another $500 million. And If you look at mobile advertising by

What’s your story?

   Selling your story actually means creating a connection with your supporters or customers.  Writing your story and the story of your business or idea is less about what you have to say and more about what people will want to hear in order to believe and buy in.  That doesn’t mean you should write

Marketing on a Small Budget? Focus on Strategy!

When your marketing budget is limited and let’s face it, most businesses are having this issue right now, the answer is about being strategic. Being strategic means that you need to put some more work in yourself and unfortunately, as most of us who run our own business have time constraints, that may seem like