Crowdfunding Campaigns

Do More Than Just “Kickstart” Your Crowdfunding Campaign

Crowdfunding: Kickstarter or ReadyFundGo ? Crowdfunding: Should You Choose Kickstarter Or ReadyFundGo ? When it comes to crowdfunding, the name –  Kickstarter is almost synonymous with the word “crowdfunding” itself.  People interested in starting a crowdfunding campaign sometimes say, “I am going to do a Kickstarter” whether or not they choose to run their campaign on

Inspiring Duo Crowdfund Ariel App

How did you come up with the great idea for your app? Kate, one of the Directors at Ariel Community, was the inspiration behind the concept of the Ariel App. After working for many years as a Disability Support Worker, she recognised that there was a lack of useable and easily accessible tools to help

Crowdfunding for Existing Businesses

Crowdfunding to give your business a post lockdown boost today  Crowdfunding for new start-ups is becoming a well trodden path with many people being are familiar with stories about campaigns where new businesses appear to be an instant success whether it be Flowhive or a new craft brewer. Many entrepreneurs and business owners, however, incorrectly

Our Crowdfunding Journey: Lawnbrook Estate

Crowdfunding campaign creators always have an interesting story to tell. Here we zoom in on campaign creators Rebekah and Bruce Wilson from the Lawnbrook Estate in the Perth Hills, Western Australia. Rebekah and Bruce started their campaign in response to the COVID-19 crisis to save their 2020 vintage. They cleverly recognised early on in the

Crowdfunding for Cashflow – COVID-19 Crisis

How Crowdfunding is helping the Australian COVID-19 Cashflow Gap Even in normal times small businesses in Australia, like elsewhere, are fighting against the odds. According to the Australian Bureau of Statistics, 60 per cent of the nation’s small businesses are forced to cease operating within their first three years. Contrary to popular belief, the primary reason

Crowdfunding as a game changer for SMEs

Jill Storey writes in the Australian Institute of Company Director’s Magazine and sets out how in this current climate of restricted lending to SMEs from traditional finance sources, crowdfunding and the new equity rules have the potential to be a game changer for Australian proprietary companies. If you’re a director of a company with a

Crowdfunding to Save Our Planet – Plastic Free July

As we near the end of #plasticfreeJuly, we thought it would be fitting to do a post about the environment, in particular how crowdfunding can help saving the environment.  Whether we like to admit it or not, everybody has some sense of awareness that the environment needs to be saved. We are in a critical

Creating Your Crowdfunding Story – 10 tips for success

Crowdfunding Tips : 10 Tips for Creating Your Crowdfunding Campaign Story Why don’t we start off with what those 10 nifty tips are so you know what to expect: Hit the key messages quickly Have clear objectives Your title matters Start simple Introduce the problem Display your solution Provide examples and evidence Delve into why

Sydney start-up ecosystem matures

The Sydney market for start-up businesses has grown to a level of maturity to offer innovative and exceptional quality support. Sydney’s start-up culture is quickly becoming recognised as a world leader for local and international entrepreneurs. According to startupdaily.net, in late 2017, there were an estimated 2,100 active tech start-ups in Sydney with an overall

Choosing the Right Crowdfunding Consultant to Maximise Your Campaign’s Potential

  Is Crowdfunding right for your business ? Decided to Run Your Crowdfunding Campaign? Excellent, Now Choose the Right Crowdfunding Consultant to Maximise Its Potential You have heard of crowdfunding and read various articles and blog posts on it. You found it interesting as an idea and wanted to know more about it. You learned

Crowdfunding for your App: the 5 Best Rewards

Crowdfunding for your App: the 5 Best Rewards   Crowdfunding is a great mechanism to get your projects and startup businesses off the ground. And it’s easy to see why more entrepreneurs are turning to crowdfunding: it’s more convenient to launch compared to traditional business financing options, it can capture a niche market, and developers can

Why Tasmania is Ripe for Crowdfunding Success

Why Tasmania Is Ripe for Entrepreneurial and Crowdfunding Success   What comes to mind when one thinks of Tasmania? A paradise isolated from the strain of everyday life? Yes. An island famous for its wine and internationally-acclaimed gourmet food? Also true. And of course, it is the home of native wildlife that captures the imagination.

Crowdfunding Campaign Strategy: Taking a new product to market

Crowdfunding Agency Services   Crowdfunding Campaign Strategy: Taking a new product to market                      Get help from experts in the field of Crowdfunding                                      Why you need our help?    

Equity Crowdfunding in Australia catches a wave

Earlier last year, we spoke about equity crowdfunding finally becoming legal in Australia and allowing founders to receive funds by offering a stake in their ventures.  Now looking at where things stand in 2018, we’re delighted to say that January has brought the issuing of seven licences by the corporate regulator ASIC (Australian Securities and

Why crowdfunding is a great option when the bank says “No”

Reward-based crowdfunding is the starting point of some of the coolest projects. In fact, if you are living in Brisbane and your dream is practising extreme sports all year long, you may have heard about the Urban Xtreme ReadyFundGo campaign. That’s how Lindsay and her team successfully managed to find their first customers and raise

Crowdfunding your dream start-up

Crowdfunding with a Passion So, you’ve got an idea. Perhaps it’s a really good idea … Well, who knows? Quite possibly you’ve had such a brilliant brainwave that it will turn the world upside down! All you need now is some warm soft cash to somehow pull your idea out of your own personal dreamtime

3 Essential Lessons from a Successful $1.6m Crowdfunding Campaign

    Few people in the world can claim they have run a $1m crowdfunding campaign. In fact, less than 0.2% of all successfully funded projects on Kickstarter.com reached that threshold.     So, if you are an innovator or company founder willing to go big, you probably can’t help wondering: what do I need

Adapting your crowdfunding campaign with feedback from your crowd

You’ve probably noticed how crowdfunding is growing in popularity not only in Australia but all over the world. It has become a viable alternative for innovators and company founders to fund all kinds of ideas. At ReadyFundGo we currently hosting a campaign titled The Largest Electric Guitar Ensemble, an ambitious attempt to put together 500

Crowdfunding to test the Minimum Viable Product (MVP)

Founders face many challenges as they aim to create a product or service that tackles market needs better than existing alternatives. They don’t possess the deep pockets of established firms. They lack reputation or brand equity when they speak to customers. Their agenda is split between multiple activities including product development, marketing, public relations and

15 Ways to Grow Your Email List for Your Crowdfunding Campaign

Crowdfunding tips: Build support via email You have your idea for your new business start-up, community project or venture and have decided that crowdfunding is way to go, but have you investigated crowdfunding tips on how to use email to gain support? You know that you need a video, some cool images, a compelling story

UK companies use crowdfunding to test the Australian market after Brexit

Using crowdfunding to test the market in Australia following Brexit  For many UK businesses looking to grow, expansion overseas is often the obvious next step. Whilst in the past Europe may have been seen as the place to explore, following Brexit many companies are looking further afield. It is clear to see why Australia is

Crowdfunding Campaign Checklist: Pre-Launch

  We understand that launching a crowdfunding campaign can be a daunting task even to the experienced, so here at ReadyFundGo we’ve rounded up this checklist to help you prepare for a successful campaign. Create Your Crowd Craft Your Story Create Your Stripe Account Plan and Create Your Video Set Your Funding Goal Choose Your