Crowdfunding in Australia – the first 4 months of equity crowdfunding

Crowdfunding in Australia   Equity crowdfunding started in Australia in January this year for public unlisted companies. It is early days but we are pleased to report that in this short period there have been two significant successful raises that a worthy of global note.   One of the first campaigns off the block was

Crowdfunding News: Australia crowdfunds the world’s first IBO!!

Australia crowdfunds the world’s first IBO !!  Forget crowdfunding ICOs … the world’s first IBO launches today on ReadyFundGo …. Sick of being bamboozled by Blockchain and ICOs? For many the terms ICO, crypto currency, bitcoin and blockchain cause a momentary brain fade and glazed look. Some may nod and agree with what is being

Crowdfunding Promotion – The Secret to Catapulting your Campaign

Crowdfunding Promotion The Secret to getting local Media Coverage to catapult your campaign   If you have been reading the ReadyFundGo crowdfunding campaign guide you will have seen the importance of a good start to your crowdfunding campaign.   In the Guidebook we talk about personal contact – meetings and phone calls to get your

Crowdfunding Campaign Strategy: Taking a new product to market

Crowdfunding Agency Services   Crowdfunding Campaign Strategy: Taking a new product to market                      Get help from experts in the field of Crowdfunding                                      Why you need our help?    

Crowdfunding: Funded in 5 Days and What it Means for the Future of Work

  Crowdfunding: How To Be Funded in 5 Days and What It Means For The Future of Work In partnership with Australia’s crowdfunding platform, ReadyFundGo, the Mitta Mitta Brewing Co, a family run business which started over a phone call between mates in Victoria, recently ran their first crowdfunding campaign. The campaign, went live on

Crowdfunding and Ideation – 3 Synergies all innovators must know about

Crowdfunding and Ideation –  3 synergies all innovators  must know about  Ideation and execution are two core elements of innovative projects. The former is about finding new approaches to solving business and social problems, whereas the latter is fundamental to make ideas come true and deliver on their promised benefits.   For several years already,

Crowdfunding in Australia: Some Legal Considerations – Getting Your Ducks in a Row

Crowdfunding in Australia: Some  Legal Considerations – Getting Your Ducks in a Row “If I create a crowdfunding campaign, how can I stop someone stealing my idea?”. “What can I do to protect my idea from a legal perspective?” “Should I register a company before or after launching my crowdfunding campaign, if at all?” “Is

Equity Crowdfunding in Australia catches a wave

Earlier last year, we spoke about equity crowdfunding finally becoming legal in Australia and allowing founders to receive funds by offering a stake in their ventures.  Now looking at where things stand in 2018, we’re delighted to say that January has brought the issuing of seven licences by the corporate regulator ASIC (Australian Securities and

Crowdfunding Success: The Rise of Australian Craft Brewers

Crowdfunding Success: The Rise of Australian Craft Brewers The more than tenfold increase of independent brewing companies in Australia, from around 30 in 2006 to close to 400 today, is telling us one thing: Aussies enjoy their craft beers and the experiences around them – from the conversations in the pub, to the local tasting

Why crowdfunding is a great option when the bank says “No”

Reward-based crowdfunding is the starting point of some of the coolest projects. In fact, if you are living in Brisbane and your dream is practising extreme sports all year long, you may have heard about the Urban Xtreme ReadyFundGo campaign. That’s how Lindsay and her team successfully managed to find their first customers and raise

Crowdfunding your dream start-up

Crowdfunding with a Passion So, you’ve got an idea. Perhaps it’s a really good idea … Well, who knows? Quite possibly you’ve had such a brilliant brainwave that it will turn the world upside down! All you need now is some warm soft cash to somehow pull your idea out of your own personal dreamtime

3 Essential Lessons from a Successful $1.6m Crowdfunding Campaign

    Few people in the world can claim they have run a $1m crowdfunding campaign. In fact, less than 0.2% of all successfully funded projects on Kickstarter.com reached that threshold.     So, if you are an innovator or company founder willing to go big, you probably can’t help wondering: what do I need

Adapting your crowdfunding campaign with feedback from your crowd

You’ve probably noticed how crowdfunding is growing in popularity not only in Australia but all over the world. It has become a viable alternative for innovators and company founders to fund all kinds of ideas. At ReadyFundGo we currently hosting a campaign titled The Largest Electric Guitar Ensemble, an ambitious attempt to put together 500

Crowdfunding to test the Minimum Viable Product (MVP)

Founders face many challenges as they aim to create a product or service that tackles market needs better than existing alternatives. They don’t possess the deep pockets of established firms. They lack reputation or brand equity when they speak to customers. Their agenda is split between multiple activities including product development, marketing, public relations and